Beauty is often passed down from generation to generation, shaped by rituals, traditions, and care. At Bellanomi, every product is a reflection of this legacy, rooted in the wisdom of women who have long understood how to nourish and protect their skin.
Our founder, Amanda Okafor, grew up in Nigeria, where care came first. She remembers her grandmother tending to irritated skin after long days of playing outside, soothing bug bites and dry patches with scoops of shea butter. It wasn’t her favorite moment as a child, but looking back, she sees those small acts for what they were: expressions of love, protection, and deep, intentional care passed from one generation to the next.
That same spirit lives on in Bellanomi’s formulas. We partner with women artisans in Nigeria who handcraft our shea butter and African Black Soap using methods perfected over centuries. These women are experts in their craft, continuing traditions that blend function with deep cultural meaning. Their work brings integrity, richness, and heritage into every jar and bar we offer.
Bellanomi is proud to be a women-led and women-run brand, part of a growing movement of female founders transforming the beauty industry from within. Inspired by trailblazers like Madam C.J. Walker, who built not only a brand but a legacy, Amanda created Bellanomi to meet the needs of melanin-rich skin that had been too often overlooked. What began as a personal journey to heal her own skin became a mission to ensure others feel seen, represented, and cared for.
The beauty industry looks different today because generations of women demanded more. More inclusion. More intention. More integrity. Amanda followed in that path, creating Bellanomi to serve melanin-rich skin with care and purpose.
Women have always been at the heart of beauty. They have passed down knowledge, preserved traditions, and shaped the way we care for ourselves and one another. At Bellanomi, we honor that legacy. Every jar, bottle, and bar of soap tells a story of women’s hands, voices, and resilience. This is skincare shaped by heritage, powered by science, and crafted with purpose.